Smart TV Market: Global Trends, Share, Size, Growth, Opportunity and Forecast 2021 - 2028

Smart TV is essentially a combination of computer and social television that lets users to access all of the capabilities available on computers or cellphones.
Smart TV Market

Smart TV is essentially a combination of computer and social television that lets users to access all of the capabilities available on computers or cellphones. Smart TVs come with a variety of capabilities, including internet connectivity, storage capacity, a GPS system, and other entertainment options like games, music, and more. A smart TV is equipped with an internet connection, allowing users to access a variety of popular websites such as Netflix, YouTube, Amazon Prime, and Hulu. Furthermore, smart TV is now undergoing a number of technological transformations, such as motion control. Smart TV adoption by advertising media is a crucial trend that is predicted to propel smart TV generation further.

During the projected period (2021–2028), the worldwide smart TV market is expected to increase significantly. During the projected period, the worldwide Smart TV Market is expected to rise due to rising demand for high-definition (HD) channels and video on demand (VOD). This is due to advantages such as increased image quality, high resolution, and extended colour change, which would give market players with profitable chances. Because there is a growing demand for HD content around the world, smart TV companies are improving their HD offers in order to expand their market share. In April 2021, for example, Xiaomi, a Chinese electronics manufacturer, declared its intention to sell a new smart TV in India called Mi QLED TV with 4K resolution in order to boost its market share.


Market Segmentation

By Resolution Type
  • HD TV
  • Full HD TV
  • 4K UHD TV
  • 8K TV
  • Others

By Screen Type
  • Flat
  • Curved

By Screen Size
  • Below 32 Inches
  • 32 to 45 Inches
  • 46 to 55 Inches
  • 56 to 65 Inches
  • Above 65 Inches
  • Others

By Distribution Channel:
  • Offline
  • Online

By Application
  • Residential
  • Commercial


The major players operating in the global smart TV market include Samsung, Panasonic Corporation, LG Electronics, Inc., Apple, Inc., Sony Corporation, Koninklijke Philips N.V., Videocon Industries Limited, Haier Electronics Group Co, Ltd., TCL Corporation, Hisense Group, Sansui Electric Co., Ltd., Micromax Informatics, Sharp Corporation, VIZIO, Inc., Toshiba Corporation, Hitachi Ltd., Insignia Systems Inc., and Westinghouse Electric Corporation.

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