Digital Commerce Platform Market Size, Share, Growth, Opportunities, Global Analysis and Opportunity Assessment 2019 - 2027

                                                                       
The buying and selling of goods and services via a digital platform that provides an interactive and self-service experience.

             Digital Commerce Platform Market


The buying and selling of goods and services via a digital platform that provides an interactive and self-service experience. The Digital Commerce Platform market integrates processes, people, and technologies to deliver analytics, development content, promotion, customer acquisition and retention, pricing, and customer experience at all touchpoints throughout the customer buying journey. As a result, companies are increasingly utilising the Digital Commerce Platform platform to improve their business performance.

The rise in use of consumer electronics and internet connectivity is currently driving the global digital commerce platform market, which is the primary factor facilitating the growth of digital media and the ecommerce sector. The global digital commerce platform market is also experiencing rapid growth as a result of the evolving cloud computing services that make it easier and faster for consumers to obtain digital content. Due to the current digital revolution in this region, as well as the massive consumer electronics users in China, players in this market are also focusing on Asia Pacific for a broader range of opportunities. However, the global digital commerce platform market is being hampered by factors such as a lack of marketing skills demonstrated by players due to the market's infancy, as well as growing safety and security concerns about the use of spyware and malware.

Asia Pacific ranked second in terms of revenue generation in the global digital commerce platform market, trailing Europe, South America, and the Middle East and Africa. The Asia Pacific digital commerce platform market is expanding at a rapid pace as a result of changing consumer preferences and an improved path to purchase as a result of the growing use of digital commerce platforms by the region's urban population. Asia Pacific is also expected to grow due to increased demand for advanced digital commerce technologies.

The key players operating in the global digital commerce platform market are Magento, Inc., Elastic Path Software Inc., IBM Corporation, NetSuite Inc., Oracle Corporation, Apttus Corporation, Adobe, Inc., Hybris AG, CloudCraze Software LLC, Demandware, Inc., Salesforce.com, Inc., and Digital River, Inc.

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